Report from Berlin: SentiSquare at GITEX AI EUROPE 2026

Czech stand, 30,000+ visitors, valuable contacts and debates about the future of AI in Europe.

Our colleagues, Zuzanna Stasiak and Peter Kesch, attended GITEX AI EUROPE 2026 in Berlin, one of the largest technology and AI events in Europe. This year's second edition took place on June 30 and July 1 at the Messe Berlin exhibition center in Berlin and welcomed over 30,000 professional visitors, 2,000 companies and startups, and 600 investors from 100+ countries around the world. We had the honor of attending the event as part of a business mission organized by CzechTrade and the Embassy of the Czech Republic in Berlin.

You could meet our company at the beautifully branded Czech stand at CzechTrade, alongside other interesting technology companies from the Czech Republic. The Czech Republic was one of the national pavilions that were not missing at GITEX AI EUROPE 2026, alongside, for example, Bosnia, Slovenia or Serbia. The mission provided us with a rich program, from the official presentation block Czech Innovation Hour, which is part of the main GITEX program, to, for example, informal networking directly at the stand, where we exchanged a lot of valuable experience.

As part of the recommendation, we also participated in the global Superconnectors format, a different approach to networking, where instead of a classic pitch, the presenter shares their "Critical Ask", i.e. a specific problem or need that a suitable partner from the audience could solve. We made several interesting contacts and we are already looking forward to following up on them.

A delegation of almost 10 companies from Poland and Germany also came to listen to us. We had the opportunity to introduce them to what we do at SentiSquare and how we help companies understand customer communication analysis using our small language models (SLM). How to automatically extract topics, sentiment and specific suggestions for improvement from thousands of calls, emails and chats, without companies needing programmers or generative AI connected to a third-party cloud.

The program was packed from morning to evening, but that more enriching. In addition to our own pitch and hundreds of conversations at the stand, we also had the opportunity to follow the debates on European AI sovereignty and regulation, which resonated throughout the entire fair at GITEX AI EUROPE this year.

We would like to thank CzechTrade for the excellent organization and the opportunity to participate, and we look forward to further cooperation and new contacts that emerged from Berlin!

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